F&F launch their Rio-inspired Spring summer 2014 assortment

Dizano Fashion Magazine – We may not have even enjoyed Christmas yet, but it seems that now is the time to start thinking about your swimwear for next year’s summer getaway.

F&F have launched their Spring Summer 2014 collection[/caption]

Tesco clothing range F&F launched their Spring Summer 2014 collection yesterday, and it’s bound to get you in the mood for parties on the beach and plenty of cocktails.

Lizzie Cundy was invited along to the press launch and met with the head of ladieswear design, Kate Crossey, who was keen to explain the ideas behind the colourful deisgns.

Lizzie Cundy was shown some of the collection by head of design Kate Crossey[/caption]

“We’re really proud, I think the brand’s come a really long way,” she explained. “We’ve got a story here which really started the theme for the whole press day called Favela which is based on the whole South American look. We’ve got lots of bright colours, lots of embellishment and it’s a really strong look. It follows through in the swimwear as well.”

Asked by Lizzie if the collection was inspired by the upcoming World Cup in Rio, Kate added: “It felt right because it was the right trend to be looking at because it all came together really beautifully.”

Not only does the collection feature an array of bold print trousers and pretty summery tops, but the bikinis and crochet kimonos will ensure that anyone looks fab on the beach.

Speaking of what’s in for next year, Kate explained: “The sports pastel look is really important. That ladies Fifties look but a lot cleaner. The whole feeling for peek-a-boo, sheer panels and sheer fabrics are really key too, and embellishment is also really important.”

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Source: F&F launch their Rio-inspired Spring summer 2014 assortment